By Alexandra Zissu
When Bjorn Quenemoen was a student at Bard College, he would host monthly popcorn parties. He would put up posters around campus, inviting everyone to his parties. At 10 p.m., on the appointed date, he would turn the lights down and put on some music.
Quenemoen would sell a handful of items, including Claussen pickles, Lucky Strike cigarettes and beer, but the real draw was his popcorn. He would pop it live, wearing a uniform (orange pants that his sister bought in Thailand, a maroon muscle shirt and a yellow headband). The recipe, heavy on nutritional yeast, comes from his family, who grew corn, among other crops, in Minnesota.
“Quenemoen, now 38, never stopped making popcorn. “Before I graduated, I got the idea that I could turn this recipe into a business,” he said. And he did. The business — no longer a live event — is BjornQorn. The idea is so simple, it makes you kick yourself for not launching it first: non-GMO popcorn, solar popped and seasoned. Nothing more.
BjornQorn’s enormous solar kettles were designed by Quenemoen’s former college roommate, Jamie O’Shea. “We looked for a place where a farmer would let us build a crazy contraption,” said O’Shea. Thanks to a family connection, we’ve installed them on Kelder’s Farm in Kerhonkson, New York, across the street from the BjornQorn office — and not far from their old college campus.